Cookies Policy
1. Introduction
We value your privacy and are committed to protecting your personal data in accordance with the Digital Personal Data Protection Act, 2023 (DPDP Act).
This Cookies Policy explains how and why cookies are used on our website, what types of cookies we use, and how you can manage your preferences.
By continuing to browse our site, you consent to the use of cookies as described below, unless you choose to modify your cookie settings.
2. What Are Cookies?
Cookies are small text files stored on your device when you visit our website. They help us enhance functionality, improve performance, and provide a more personalized browsing experience.
Some cookies are essential for the website to operate, while others are non-essential and used for analytics or marketing.
3. Our Approach Under the DPDP Act
Under the DPDP Act, cookies that collect or process personal data (such as IP address, device ID, or usage behavior that can identify an individual) are treated as personal data processing activities.
We follow the principles of:
- Consent: Non-essential cookies are only used with your explicit consent.
- Purpose Limitation: Data collected is used strictly for the purposes described below.
- Data Minimization: We collect and store only the minimum information necessary.
- Transparency: You are informed clearly about what each cookie does.
- Retention Control: Cookies are retained only for as long as necessary for their stated purpose.
4. Types of Cookies We Use
| Cookie Type | Purpose | Category | Expiry |
|---|---|---|---|
| PHP Session ID | Enables basic site functionality | Essential | Session |
| Session Mapping (plugin/server-side) | Maintains session continuity | Essential | Session |
| WordPress Admin Settings | Stores admin configuration data | Essential (Admin Only) | 1 year |
| WordPress Settings Timestamp | Tracks when settings were last saved | Essential (Admin Only) | 1 year |
| Google Analytics (various cookies) | Tracks visitor usage, session counts, and site interactions | Analytics / Non-Essential (Requires Consent) | 24 hours – 2 years |
| Microsoft Clarity | Heatmaps and interaction analytics | Analytics / Non-Essential (Requires Consent) | 1 year |
| WPForms Plugin | Retains form submission context | Functional / Non-Essential (Requires Consent) | 11 years |
| Google Ads & Twitter Cookies | Advertising and remarketing | Marketing / Non-Essential (Requires Consent) | Session – 2 years |
| Site24x7 Monitoring | Tracks website uptime and performance | Analytics / Non-Essential (Requires Consent) | Session – 1 year |
5. Your Choices and Control
You have complete control over your cookie preferences:
- Essential Cookies Only – These are required for the website to function and do not process personal data and is required for proper functioning of the website.
- Reject Non-Essential Cookies – You may disable all analytics, functional, or marketing cookies. Only essential cookies will remain active.
- Accept All Cookies – Enable all cookies to enjoy a fully optimized and personalized website experience.
You can change or withdraw your consent anytime by visiting the Cookie Settings section of the website.
6. Data Retention and Processing
- Data collected through cookies is stored for no longer than necessary for its stated purpose.
- Any personal data processed via cookies is handled in accordance with our Privacy Policy and stored within India or in jurisdictions recognized as having adequate data protection standards.
- We do not sell, share, or disclose your cookie data to third parties without lawful basis or consent.
7. Your Rights Under the DPDP Act
You have the right to:
- Access information about what personal data is processed through cookies.
- Withdraw consent at any time.
- Request correction, erasure, or grievance redressal regarding any personal data processed.
To exercise these rights, please contact our Data Protection Officer (DPO) at:
anirban@nasscom.in



